Management plan objectives set out what we want to do during the period covered by the plan to move the site towards realisation of the Vision.

Objectives are formal statements detailing a desired outcome of a project. We recommend to use "SMART" criteria for setting goals and objectives. SMART objectives are: Specific, Measurable, Attainable, Relevant, and Time-bound. Therefore, when creating a project's objectives, each objective should respond to a specific area of improvement or answer a specific need.

Some examples of SMART objectives can be found below:

  • By 2013, none of the landowners in the Swan Coastal Plain create fire breaks as part of their vegetation management regime.
  • By 2021, at least 60% of the grass lands have mixed grazing techniques using sheep and cattle.

Links to additional information

Great burnet - Copyright Natural England Peter Roworth
Great burnet - Copyright Natural England Peter Roworth